Thursday 24 March 2016

THE SIX MOST COMMON FEAR.

 
Written by: Promise Edem Nukunu

Kindly add your comment after reading this article. What did your learn.

The Six Specters are labeled: Fear of Poverty, Fear of Death, Fear of Ill-Health, Fear of the Loss of Love, Fear of Old Age, Fear of Criticism.
Every person on earth is afraid of something. Most fears are inherited. In this essay you may study the six basic fears which do the most damage. Your fears must be mastered before you can win in any worth-while undertaking in life. Find out how many of the six fears are bothering you, but more important than this, determine, also how to conquer these fears.
IN this picture you have the opportunity to study our six worst enemies.
These enemies are not beautiful. The artist who drew this picture did not paint the six characters as ugly as they really are. If he had, no one would have believed him.
As you read about these ugly characters analyze yourself and find out which of them does YOU the most damage!
· · · · · · · ·
The purpose of this essay is to help the readers of this course throw off these deadly enemies. Observe that the six characters are at your back, where you cannot conveniently see them.
Every human being on this earth is bound down to some extent by one or more of these unseen FEARS. The first step to be taken in killing off these enemies is to find out where and how you acquired them.
They got their grip upon you through two forms of heredity. One is known as physical heredity, to which Darwin devoted so much study. The other is known as social heredity, through which the fears, superstitions and beliefs of men who lived during the dark ages have been passed on from one generation to another.
Let us study, first, the part that physical heredity has played in creating these six BASIC FEARS. Starting at the beginning, we find that Nature has been a cruel builder. From the lowest form of life to the highest, Nature has permitted the stronger to prey upon the weaker forms of animal life.
The fish prey upon the worms and insects, eating them bodily. Birds prey upon the fish. Higher forms of animal life prey upon the birds, and upon one another, all the way up the line to man. And, man preys upon all the other lower forms of animal life, and upon MAN!
The whole story of evolution is one unbroken chain of evidence of cruelty and destruction of the weaker by the stronger. No wonder the weaker forms of animal life have learned to FEAR the stronger. The Fear consciousness is born in every living animal.
· · · · · · · ·
So much for the FEAR instinct that came to us through physical heredity. Now let us examine social heredity, and find out what part it has played in our make-up. The term "social heredity" has reference to everything that we are taught, everything we learn or gather from observation and experience with other living beings.
Lay aside any prejudices and fixed opinions you may have formed, at least temporarily, and you may know the truth about your Six Worst Enemies, starting with:
THE FEAR OF POVERTY! It requires courage to tell the truth about the history of this enemy of mankind, and still greater courage to hear the truth after it has been told. The Fear of Poverty grows out of man's habit of preying upon his fellow men, economically. The animals which have instinct, but no power to THINK, prey upon one another physically. Man, with his superior sense of intuition, and his more powerful weapon of THOUGHT, does not eat his fellow man bodily; he gets more pleasure from eating him FINANCIALLY.
So great an offender is man, in this respect, that nearly every state and nation has been obliged to pass laws, scores of laws, to protect the weak from the strong. Every blue-sky law is indisputable evidence
of man's nature to prey upon his weaker brother economically.
The second of the Six Basic Fears with which man is bound down is:
THE FEAR OF OLD AGE! This Fear grows out of two major causes. First, the thought that Old Age may bring with it POVERTY. Secondly, from false and cruel sectarian teachings which have been so well mixed with fire and brimstone that every human being learned to Fear Old Age because it meant the approach of another and, perhaps, a more horrible world than this.
The third of the Six Basic Fears is:
THE FEAR OF ILL HEALTH: This Fear is born of both physical and social heredity. From birth until death there is eternal warfare within every physical body; warfare between groups of cells, one group being known as the friendly builders of the body, and the other as the destroyers, or "disease germs." The seed of Fear is born in the physical body, to begin with, as the result of Nature's cruel plan of permitting the stronger forms of cell life to prey upon the weaker. Social heredity has played its part through lack of cleanliness and knowledge of sanitation. Also, through the law of suggestion cleverly manipulated by those who profited by ILL HEALTH.
The fourth of the Six Basic Fears is:
THE FEAR OF LOSS OF LOVE OF SOMEONE: This Fear fills the asylums with the insanely jealous, for jealousy is nothing but a form of insanity. It also fills the divorce courts and causes murders and other forms of cruel punishment. It is a holdover, handed down through social heredity, from the stone age when
man preyed upon his fellow man by stealing his mate by physical force. The method, but not the practice, has now changed to some extent. Instead of physical force man now steals his fellow man's mate with pretty colorful ribbons and fast motor cars and bootleg whisky, and sparkling rocks and stately mansions.
Man is improving. He now "entices" where once he "drove."
The fifth of the Six Basic Fears is:
THE FEAR OF CRITICISM: Just how and where man got this Fear is difficult to determine, but it is certain that he has it. But for this Fear men would not become bald-headed. Bald heads come from tightly fitting hat-bands, which cut off the circulation from the roots of the hair. Women seldom are bald because they wear loose fitting hats. But for Fear of Criticism man would lay aside his hat and keep his hair.
The makers of clothing have not been slow to capitalize this Basic Fear of mankind. Every season the styles change, because the clothes makers know that few people have the courage to wear a garment that is one season out of step with what "They are all wearing." If you doubt this (you gentlemen) start down the street with last year's narrow-brimmed straw hat on, when this year's style calls for the broad brim. Or (you ladies), take a walk down the street on Easter morning with last year's hat on. Observe how uncomfortable you are, thanks to your unseen enemy, the FEAR OF CRITICISM.
The sixth, and last of the Six Basic Fears is the most dreaded of them all. It is called:
THE FEAR OF DEATH! For tens of thousands of
years man has been asking the still unanswered questions - "WHENCE?" and "WHITHER?" The more crafty of the race have not been slow to offer the answer to this eternal question, "Where did I come from and where am I going after Death?" "Come into my tent," says one leader, "and you may go to Heaven after Death." Heaven was then pictured as a wonderful city whose streets were lined with gold and studded with precious stones. "Remain out of my tent and you may go straight to hell." Hell was then pictured as a blazing furnace where the poor victim might have the misery of burning forever in brimstone.
No wonder mankind FEARS DEATH!
· · · · · · · ·
Take another look at the picture at the beginning of this essay and determine, if you can, which of the Six Basic Fears is doing you the greatest damage. An enemy discovered is an enemy half whipped.
Thanks to the schools and colleges man is slowly discovering these Six Enemies. The most effective tool with which to fight them is ORGANIZED KNOWLEDGE. Ignorance and Fear are twin sisters. They are generally found together.
But for IGNORANCE and SUPERSTITION the Six Basic Fears would disappear from man's nature in one generation. In every public library may be found the remedy for these six enemies of mankind, providing you know what books to read.
Begin by reading The Science of Power, by Benjamin Kidd, and you will have broken the strangle hold of most of your Six Basic Fears. Follow this by
reading Emerson's essay on Compensation. Then select some good book on auto-suggestion (self-suggestion) and inform yourself on the principle through which your beliefs of today become the realities of tomorrow. Mind In the Making, by Robinson, will give you a good start toward understanding your own mind.
· · · · · · · ·
Through the principle of social heredity the IGNORANCE and SUPERSTITION of the dark ages have been passed on to you. But, you are living in a modern age. On every hand you may see evidence that every EFFECT has a natural CAUSE. Begin, now, to study effects by their causes and soon you will emancipate your mind from the burden of the Six Basic Fears.
Begin by studying men who have accumulated great wealth, and find out the CAUSE of their achievements. Henry Ford is a good subject to start with. Within the short period of twenty-five years he has whipped POVERTY and made himself the most powerful man on earth. There was no luck or chance or accident back of his achievement. It grew out of his careful observation of certain principles which are as available to you as they were to him.
Henry Ford is not bound down by the Six Basic Fears; make no mistake about this.
If you feel that you are too far away from Ford to study him accurately, then begin by selecting two people whom you know close at hand; one representing your idea of FAILURE and the other corresponding to your idea of SUCCESS. Find out
what made one a failure and the other a success. Get the real FACTS. In the process of gathering these facts you will have taught yourself a great lesson on CAUSE and EFFECT.
Nothing ever just "happens." Everything, from the lowest animal form that creeps on the earth or swims in the seas, on up to man, is the EFFECT of Nature's evolutionary process. Evolution is "orderly change." No "miracles" are connected with this orderly change.
Not only do the physical shapes and colors of animals undergo slow, orderly change from one generation to another, but the mind of man is also undergoing constant change. Herein lies your hope for improvement. You have the power to force your mind through a process of rather quick change. In a single month of properly directed self-suggestion you may place your foot upon the neck of every one of your Six Basic Fears. In twelve months of persistent effort you may drive the entire herd into the corner where it will never again do you any serious injury.
You will resemble, tomorrow, the DOMINATING THOUGHTS that you keep alive in your mind today! Plant in your mind the seed of DETERMINATION to whip your Six Basic Fears and the battle will have been half won then and there. Keep this intention in your mind and it will slowly push your Six Worst Enemies out of sight, as they exist nowhere except in your own mind.
The man who is powerful FEARS nothing; not even God. The POWERFUL man loves God, but FEARS Him never! Enduring power never grows out of FEAR. Any power that is built upon FEAR is bound  to crumble and disintegrate. Understand this great truth and you will never be so unfortunate as to try to raise yourself to power through the FEARS of other people who may owe you temporary allegiance.

Man is of soul and body formed for deeds
Of high resolve; on fancy's boldest wing
To soar unwearied, fearlessly to turn
The keenest pangs to peacefulness, and taste
The joys which mingled sense and spirit yield;
Or he is formed for abjectness and woe,
To grovel on the dunghill of his fears,
To shrink at every sound, to quench the flame
Of natural love in sensualism, to know
That hour as blest when on his worthless days
The frozen hand of death shall set its seal,
Yet fear the cure, though hating the disease.
The one is man that shall hereafter be,
The other, man as vice has made him now.
-SHELLEY.

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ONE of the most destructive evils is slanderous talk. It breaks human hearts and ruins reputations with a ruthlessness unknown in connection with all other evils









5 WAYS TO CREATE LEVERAGE IN YOUR ONLINE BUSINESS


The Internet is wonderful because it has created so many opportunities for solo-preneurs… people who otherwise would not be so likely to venture out on their own and start a business, but could do so, and did do so successfully because of the low risk and high reward opportunities online.
One of the greatest challenges most of these solo-preneurs face is the “solo” portion of it, which is largely the result of the fact that they often lack entrepreneurial or “big business” education which teaches leverage.
You know the picture… you strike out on your own, and quickly realize you are wearing so many hats in your own business and get stressed out…
Or you have so many great ideas for businesses, sites, products… but so little time and resources to put them all into place.
…or you have a ton of energy and excitement, but you lack the “big idea” you need to really make things happen for you.
Or maybe you have that one great idea, but you just don’t have the experience to bring it to its fullest potential.
This post is designed to give you some ideas, inspiration, and specific strategies you can use to create more leverage in your business today to help you overcome some of the adversity you face as a solo-preneur, and take your entrepreneurial drive, energy, and ideas to the next level.
7 Ways To Create Leverage In Your Online Business
#1 – Outsource!
As a solo-preneur, you must start outsourcing some of your tasks and responsibilities. These can be things you need done but aren’t doing, things you’re currently doing but aren’t part of your unique abilities, things you’re currently doing but can be done cheaper (based on how you value your own time), or just things you suck at that someone else with specific training can do better and probably faster!
I can get into a lot of detail on outsourcing… but you’ll be better off reading the specific strategies I would outlined in my subsequent article: The 10 Steps To Successfully Outsourcing Your Online Business.
My life and my business has never been the same since I started outsourcing many of my technical, research, and even managerial tasks. I can now focus on my unique abilities that actually earn me money, and I have much greater leverage in my business and what I can do for myself and for my clients.
#2 – Get A Business Partner!
Having a business partner can be one of the greatest forms of leverage for both you and your partner, especially when done correctly. This doesn’t mean you take what you currently have and give half of it away to someone who’ll be your partner, and it doesn’t even mean that you’ll start a new venture and split everything 50/50.
You can set up revenue sharing and equity partnerships for new or existing ventures based on what each person brings to the table.
This can be a great option if you have new ideas for businesses, but don’t have all the time or resources to build them. In such a scenario, you would provide your ideas and some resources and some of your time, but find a business partner to run that “profit center” for you where you give a fair share of revenue and equity to that individual. This allows you to leverage your ideas, resources, and creative abilities, while having someone else do most of the implementation work. This also allows you to build multiple businesses simultaneously and expand your larger brand while also providing other entrepreneurial minded people with great opportunities that may be much greater than what they could produce on their own.
On the flip side, you can partner with a more successful entrepreneur and help them build out their new ideas, giving you great experience and a huge financial upside with less risk, while leverage their ideas, resources, experience, and creativity.
Of course, you can also equally partner with someone on a brand new venture, in which case you want to make sure you are really leveraging each other’s unique abilities. You want a partner who is strong where you are weak, and vice versa. This way, 1 + 1 does not equal 2, but something greater, because you can do much more together than if each of you just duplicated yourselves. It’s not just about finding someone “like-minded” but more so about finding someone with complimentary skills and strengths – even if you might not always agree, you can create more profitable and leverage businesses this way.
My biggest piece of advice, something I learned from my mentor Dr. Michael AgyekumAddo, is to clearly define your own unique abilities and having your business partners or profit center leaders do the same, and create partnerships based on these results. The Kolbe test is a vital tool for determining your strengths and unique abilities. Caleb my good friend, had me take this before he considered working with me on any level, and since then I’ve had each of my employees take it and anyone I’ve considered working with on a significant level in business (and in life… I even had my business partner take it)
#3 – Leverage Other’s Larger Brands or Traffic!
You don’t have to have the massive traffic or own a recognized brand to reap the benefits. You can leverage others’ brands and traffic in a win-win relationship where you both benefit greatly.
Guest blogging is one of the best and simplest examples of this leverage strategy. I am writing this post for MasterMind International now… sure I could write and publish the same content on my personal blog, or build my own blog about business advice and making money online, but it would take me ages to get nearly the same amount of traffic to my content as I get on the first day of having this post published here. In addition to my name and my ideas being exposed to thousands of readers, I am also getting brand recognition by association with the Africa Leadership Diary brand, which increases my credibility online and opens up all kinds of other opportunities for me… I never know who might be reading this. Meanwhile, Michael gets some awesome (my humble opinion) content on IncomeDiary and gets a get variety through his various writers. He makes money from the site each time a new article is published, so it’s in his best interest to get people like me to write.
Find a popular blog in your industry and start guest blogging for it. You’ll be impressed how quickly you gain credibility and industry recognition… and you’ll find that your own traffic will increase as a result, as will your sales and your ability to charge more for what you do because of the association with a larger successful brand. So long as you provide great value, the owners of the blogs or magazines you write for will greatly appreciate your contribution. It’s a total win-win, and doesn’t cost you anything except your time.
Guest blogging is just one way of leveraging others’ larger brands and traffic. You can also explore different co-branding opportunities, such as co-authoring or contributing to others’ literary works (there are branding agencies for new authors that help align you with best sellers… costs some money but can be worth it if you want to be a recognized writer or contributor to your industry). Another great strategy is to interview big names (like IncomeDiary has done)… this not only gets you great content and big-name-brand association, but if you do it right the big names will share the interview content with their audiences, which can drive some great traffic back to your site.
You don’t have to necessarily have a “blogging business” to leverage such strategies. For example, my primary business is a web services company, but my blogging for IncomeDiary or doing my own side interviews with Internet marketers helps establish me as an authority in my industry, all with a lot less work and less money than it would take to get the same level of recognition through paid advertising or direct sales.
The flip side of this is that if you already have a recognized brand, you can totally use this strategy to let others leverage your brand to create more leverage in your own business. If you own a blog, you can recruit great guest bloggers. If you own more of a traditional business, you can use your recognized brand to recruit interns who will work for you for free in order to gain the experience and the brand association that comes with working for you. What better leverage than free labor! Especially free labor passionate about the opportunity to contribute to your business…
#4 – Create a Product!
An excellent way to leverage your current efforts is to create a product if you haven’t yet. Since we’re talking about online businesses here, you’re likely familiar with information products. You have to realize that if you are doing something successful in business, people are probably willing to pay you to teach them how you do what you do, what resources you use, what strategies you’ve picked up, and how to become successful at what you do.
If you believe that you do something or know something that people are willing to pay you to teach them, then you have a simple opportunity to leverage your current knowledge and/or business processes by creating an information product out of them.
This is pretty simple… document what it is what you do that others would find valuable. Write it in such a way that you could understand it when you were brand new and wish you had this information. You can make it a combination of PDF’s, videos, audios, worksheets, etc. You can sell it through a marketplace like ClickBank or entirely through your own membership site. There are entire products and sites dedicated to teaching you to create and monetize your own information products, so I won’t go into all the steps here, but I’ll definitely encourage you to explore any unique value you have to offer that others would pay for and turn it into an information product. One of the several ways this site (mastermindint.blogspot.com) makes money is through other peoplesproduct where he teaches how to make a profitable site like this. He could have the profitable site with the product, but Site Profit Domination makes the site a lot more money from a process that was already being used and documented anyway.
Even if you only sell it for a few bucks (you can do better than that!), you’re creating additional leveraged income that you would not have otherwise had from knowledge you already had. In addition, documenting your unique processes and success story can actually help you improve and systemize your own business!
I’m going through this exact process now, putting together a high ticket product on how to build a successful web services company, and in addition to opening an exciting stream of leverage income for me in the near future, it’s been an incredible process of documenting and systemize my business processes and increasing efficiency and delegation within my company.
#5 – License Your Ideas or Strategies, Let OTHERS Do The Work!
You might have some great ideas or business processes, but don’t want to put in all the work to make and market your own product. Maybe you just want to make some of the product, then let some professional put the finishing touches on it, do all the marketing and distribution for it, take care of all the customer support and business development… then you just take a check every month for having the idea and getting it started.
This is what licensing is like for physical products, unique business processes, technologies, information, and more. In the online marketing world, one of the simplest way to pursue leverage this way is to let an Internet marketer or Internet marketing agency publish your product. You’re responsible for creating some good content, they do the rest… you can have much more successful results this way, and it’s a whole lot more leveraged than doing it all yourself. Meanwhile, you can focus on your primary business or go work on more content.
Of course, if you have marketing skills and distribution networks, you can leverage other people’s efforts and intellectual property while you use your marketing abilities and resources to publish their products, making the bulk of the revenue for their product or concept. What makes this somewhat different from a partnership described in the first strategy is that the one creating the product here is quite different from a business partner or a profit center, but more so an author or in some cases an idea catalyst.
 

7 HABITS LESSONS FROM GHANA’S ENTREPRENEUR- DR. MICHAEL AGYEKUM ADDO

Interview by: Promise Edem Nukunu
 
Be Proactive, Personal Vision
 
Habit 1:
Proactivity means that, as human beings, we are responsible for our own lives. Our behavior is a function of our decisions, not our conditions.
There are three central values in life: the experiential (that which happens to us), the creative (that which we bring into existence), and the attitudinal (our response to difficult circumstances). What matters most is how we respond to what we experience in life. Proactivity is grounded in facing reality but also understanding we have the power to choose a positive response to our circumstances. We need to understand how we focus our time and energy to be effective. The things we are concerned about could be described as our "Circle of Concern". There are things we can really do something about, that can be described as our "Circle of Influence". When we focus our time and energy in our Circle of Concern, but outside our Circle of Influence, we are not being effective. However, we find that being proactive helps usexpand our Circle of Influence. (Work on things you can do something about.) Reactive people focus their efforts on the Circle of Concern, over things they can't control. Their negative energy causes their Circle of Influence to shrink.
Sometimes we make choices with negative consequences, called mistakes. We can't recall or undo past mistakes. The proactive approach to a mistake is to acknowledge it instantly, correct and learn from it. Success is the far side of failure. At the heart of our Circle of Influence is our ability to make and keep commitments and promises. Our integrity in keeping commitments and the ability to make commitments
are the clearest manifestations of proactivity. Begin With The End In Mind, Personal Leadership
Habit 2:
There are three major aspects of our personal and business management. First is leadership what
do I/we want to accomplish? Second is management how can I best accomplish it? Third is productivity doing it. According to Peter Drucker and Warren Bennis, "Management is doing things right; Leadership is doing the right things."
A starting point in beginning with the end in mind is to develop a personal mission statement, philosophy or credo. It will help you focus on what you want to be (character),do (contributions and achievements) and on the values and principles upon which yourbeing and doing are based. The personal mission statement gives us a changeless core from which we can deal with external change.
The principles we base our lives on should be deep, fundamental truths, classic truths, or generic common denominators. They will become tightly interwoven themes running with exactness, consistency, beauty and strength through the fabric of our lives.
In developing your personal mission statement, you can use your creative ability to imagine life milestones such as birthdays, anniversaries, retirement and funerals. What accomplishments would you like to celebrate? Visualize them in rich detail.
Put First Things First Principles of Personal Management
Habit 3:
“Habit 1 I am the Programmer. Habit 2 Write the Program. Habit 3 Execute
The Program.”Habit 3 is Personal Management, the exercise of independent will to create a life ongruent with your values, goals and mission.
Time management is an essential skill for personal management. The essence of time management is to organize and execute around priorities. Methods of time management have developed in these stages: 1) notes and checklists recognizing multiple demands on our time; 2) calendars and appointment books scheduling
events and activities; 3) prioritizing, clarifying values integrating our daily planning with goal setting (The downside of this approach is increasing efficiency can reduce the spontaneity and relationships of life.); 4) managing ourselves rather than managing time focusing
inpreserving and enhancing relationships and accomplishing results, thus maintaining the
P/PC balance (production versus building production capacity).
A matrix can be made of the characteristics of activities, classifying them as urgent or not
urgent, important or not important.
Quadrant I activities are urgent and important called
problems or crises. Focusing on
Quadrant I results in it getting bigger and bigger until it dominates you.
Quadrant III activities are urgent and not important, and often misclassified as Quadrant
I.
Quadrant IV is the escape Quadrant activities
that are not urgent and not important.
Effective people stay out of Quadrants III and IV because they aren't important. They
shrink Quadrant I down to size by spending more time in Quadrant II.
Quadrant II activities are important, but not urgent. Working on this Quadrant is the heart
of personal time management. These are PC activities.
Quadrant II activities are high impact activities
that when done regularly would make a
tremendous difference in your life. (Including implementing the Seven Habits.)
Initially, the time for Quadrant II activities must come from Quadrants III and IV.
Quadrant I can't be ignored, but should eventually shrink with attention to Quadrant II.
1) Prioritize
2) Organize Around Priorities
3) Discipline yourself
A critical skill for personal management is delegation. Effectively delegating to others is
perhaps the single most powerful highleverage
activity there is. Delegation enables you
to devote your energies to highlevel
activities in addition to enabling personal growth for
individuals and organizations.
There are two types of delegation: Gofer Delegation and Supervision of Efforts
(Stewardship).
Using Gofer Delegation requires dictating not only what to do, but how to do it. The
supervisor then must function as a "boss," micromanaging the progress of the
"subordinate."
More effective managers use Stewardship Delegation, which focuses on results instead of
methods. People are able to choose the method to achieve the results. It takes more time
up front, but has greater benefits. Stewardship Delegation requires a clear, upfront
mutual understanding of and commitment to expectations in five areas:
1. Desired Results Have
the person see it, describe it, make a quality statement of
what the results will look like and by when they will be accomplished.
2. Guidelines Identify
the parameters within which the individual should operate,
and what potential "failure paths" might be. Keep the responsibility for results
with the person delegated to.
3. Resources Identify
the resources available to accomplish the required results.
4. Accountability Set
standards of performance to be used in evaluating the results
and specific times when reporting and evaluation will take place.
5. Consequences Specify
what will happen as a result of the evaluation, including
psychic or financial rewards and penalties.
Immature people can handle fewer results and need more guidelines and more
accountability interviews. Mature people can handle more challenging desired results
with fewer guidelines and accountability interviews.
"Treat a man as he is and he will remain as he is. Treat a man as he can and should be and
he will become as he can and should be."
Paradigms of Interdependence
The most important ingredient we put into any relationship is not what we say or do, but
who we are.
In order to receive the benefits of interdependence, we need to create and care for the
relationships that are the source of the benefits.
The Emotional Bank Account describes how trust is built on a relationship. Positive
behaviors are deposits building a reserve. Negative behaviors are withdrawals. A high
reserve balance results in higher tolerance for our mistakes and more open
communication.
There are six major deposits we can make to the emotional bank account:
1. Understanding the individual. An individual's values determine what actions will
result in a deposit or a withdrawal for that individual. To build a relationship, you
must learn what is important to the other person and make it as important to you
as the other person is to you. Understand others deeply as individuals and then
treat them in terms of that understanding.
2. Attend to the little things, which are the big things in relationships.
3. Keep commitments. Breaking a promise is a major withdrawal.
4. Clarify expectations. The cause of almost all relationship difficulties is rooted in
ambiguous, conflicting expectations around roles and goals. Making an
investment of time and effort up front saves time, effort and a major withdrawal
later.
5. Show personal integrity. A lack of integrity can undermine almost any effort to
create a high trust reserve. Honesty requires conforming our words to reality.
Integrity requires conforming reality to our words, keeping promises and fulfilling
expectations. The key to the many is the one, especially the one that tests the
patience and good humor of the many. How you treat the one reveals how you
regard the many, because everyone is ultimately a one.
6. Apologize sincerely when you make a withdrawal. Sincere apologies are deposits,
but repeated apologies are interpreted as insincere, resulting in withdrawals.
Think WinWin
Habit 4:
Win/Win is one of six total philosophies of human interaction.
1. Win/Win People
can seek mutual benefit in all human interactions. Principlebased
behavior.
2. Win/Lose The
competitive paradigm: if I win, you lose. The leadership style is
authoritarian. In relationships, if both people aren't winning, both are losing.
3. Lose/Win The
"Doormat" paradigm. The individual seeks strength from
popularity based on acceptance. The leadership style is permissiveness.
4. Lose/Lose When
people become obsessed with making the other person lose,
even at their own expense.
5. Win Focusing
solely on getting what one wants, regardless of the needs of
others.
6. Win/Win or No Deal If
we can't find a mutually beneficial solution, we agree to
disagree agreeably no
deal. This approach is most realistic at the beginning of a
business relationship or enterprise. In a continuing relationship, it's no longer an
option.
When relationships are paramount, Win/Win is the only viable alternative. In a
competitive situation where building a relationship isn't important, Win/Lose may be
appropriate. There are five dimensions of the Win/Win model: Character, Relationships,
Agreements, Supportive Systems and Processes.
1. Character is the foundation of Win/Win. There must be integrity in order to
establish trust in the relationship and to define a win in terms of personal values.
2. Relationships are the focus on Win/Win. Whatever the orientation of the person
you are dealing with (Win/Lose, etc.), the relationship is the key to turning the
situation around.
3. Performance agreements give definition and direction to Win/Win. They shift the
paradigm of production from vertical (Superior Subordinate)
to horizontal
(Partnership/Team). The agreement should include elements to create a standard
by which people can measure their own success.
· Defined results (not methods) what
is to be done and when.
· Guidelines the
parameters within which the results should be
accomplished
· Resources human,
financial, technical or organizational support
available to accomplish the results.
· Accountability the
standards of performance and time(s) of
evaluation.
· Consequences what
will happen as a result of the evaluation.
4. The Reward System is a key element in the Win/Win model. Talking Win/Win
but rewarding Win/Lose results in negating the Win/Win paradigm. If the
outstanding performance of a few is rewarded, the other team members will be
losers. Instead, develop individual achievable goals and team objectives to be
rewarded.
Competition has its place against market competitors, last year's performance, or another
location or individual where cooperation and interdependence aren't required, but
cooperation in the workplace is as important to free enterprise as competition in the
marketplace. The spirit of Win/Win cannot survive in an environment of competition or
contests. All of the company's systems should be based on the principle of Win/Win. The
Compensation system of the managers should be based on the productivity and
development of their people. The Win/Win process has four steps.
1. See the problem from the other point of view, in terms of the needs and concerns
of the other party.
2. Identify the key issues and concerns (not positions) involved.
3. Determine what results would make a fully acceptable solution.
4. Identify new options to achieve those results.
Seek First to Understand Then
to be Understood
Habit 5:
We often prescribe before making a proper diagnosis when communicating. We should
first take the time to deeply understand the problems presented to us.
Skills of empathic listening must be built on a character that inspires openness and trust
and high emotional bank accounts.
Empathic Listening
When another person is speaking, we usually "listen" at one of four levels: ignoring,
pretending, selective listening, or attentive listening. We should be using the fifth, highest
form of listening empathic
listening.
Empathic listening is listening with intent to understand the other person's frame of
reference and feelings. You must listen with your ears, your eyes and your heart.
Diagnose Before You Prescribe
An effective salesperson seeks to understand the needs, concerns and situation of the
customer. An amateur sells products, the professional sells solutions.
Empathic listening takes time, but not as much time as backing up and correcting
misunderstandings, including living with problems and the results of not giving the
people you care about psychological air.
Habit 5 is powerful because it focuses on your circle of influence. It's an inside out
approach. You are focusing on building your understanding. You become influenceable,
which is the key to influencing others. As you appreciate people more, they will
appreciate you more.
Synergize
Principles of Creative Cooperation
Habit 6:
Synergy means the whole is greater than the sum of its parts.
The essence of synergy is to value differences to
respect them, to build on strengths, and
to compensate for weaknesses. Synergistic communication is opening your mind and
heart to new possibilities. It may seem like you are casting aside "beginning with the end
in mind," but you are actually fulfilling it by clarifying your goals and discovering better
ones.
By taking the time to really build a team, creating a high emotional bank account, the
group can become very closely knit. The respect among members can become so high
that if there is a disagreement, there can be a genuine effort to understand.
High trust leads to high cooperation and communication. The progression of
communication is defensive (win or lose/win), to respectful (compromise), to synergistic
(win/win).
By synergistically creating a mission statement, it becomes engraved in the hearts and
minds of the participants. The problem is that highly dependent people are trying to
succeed in an interdependent reality. They may talk win/win technique, but they want to
manipulate others. These insecure people need to mold others to their way of thinking.
The person who is truly effective has the humility and reverence to recognize his own
perceptual limitations and to appreciate the rich resources available through interaction
with the hearts and minds of other human beings.
Principles of Balanced SelfRenewal
Habit 7:
Habit 7 is taking the time to sharpen the saw. You must work proactively (Quadrant II) to
renew the four dimensions of your nature physical, spiritual, mental and social/economic.
The Physical Dimension
The physical dimension involves caring for your physical body eating
the right foods,
getting enough rest and relaxation, and exercising on a regular basis.
The Spiritual Dimension
The spiritual dimension is your center, your commitment to your value system. It draws
upon the sources that inspire and uplift you and tie you to timeless truths of humanity.
The Mental Dimension
It's important keep your mind sharp by reading, writing, organizing and planning. Read
broadly and expose yourself to great minds.
The Social/Emotional Dimension
Our emotional life is primarily developed out of and manifested in our relationships with
others. Renewing our social/emotional dimension requires focus and exercise in our
interaction with others.
Selfrenewal
must include balanced renewal in all four dimensionsphysical,
spiritual,
mental and social/emotional. Neglecting any one area negatively impacts the rest.
The 7 Habits...and what they'll do to help your group (Summary)
· Be Proactive Fosters
courage to take risks and accept new challenges to achieve
goals
· Begin with the End in Mind Brings
projects to completion and unites teams and
organizations under a shared vision, mission, and purpose
· Put First Things First Promotes
getting the most important things done first and
encourages direct effectiveness
· Think WinWin
Encourages
conflict resolution and helps individuals seek
mutual benefit, increasing group momentum
· Seek First to Understand, Then to Be Understood Helps
people understand
problems, resulting in targeted solutions; and promotes better communications,
leading to successful problemsolving
· Synergize Ensures
greater "buyin"
from team members and leverages the
diversity of individuals to increase levels of success
· Sharpen the Saw Promotes
continuous improvements and safeguards against
"burnout"

and subsequent nonproductivity